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Brand Identity
The Limber Yard
Design and develop a complete brand identity, including logo design, visual identity elements, and a custom website.
client overview
The Limber Yard is a contemporary Pilates studio specializing in private reformer sessions.
deliverables
Logo, style guide, website
Timeline
6 months
tools
Illustrator, Fresco, Wix
Goals and challenges
My goal was to create a visual presence that stands out from other studios, with a logo and wordmark that work across print and merchandise while giving new clients a clear sense of the studio’s personality and vibe.
Creative process
A glimpse into the decisions, iterations, and insights behind the final design.
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